5 Ways to Engage Your Remote Workforce

Modern technology has paved the way for remote work to flourish, be it in the form of telecommuting, multistate employment, or an entirely remote workforce. While the advantages of remote work are numerous, HR teams often struggle with keeping these employees engaged and integrated with the company culture. Overcome those challenges with these five tips.

1. Establish Core Values

According to Remote Year, company values should transcend physical distance. “As a company founded on the importance of relationships and community, we strive to ensure that our employees feel connected to our mission and values,” says Emma Leuman, Brand Content Specialist at Remote Year.


Employees should look to their company values to define the way they engage with one another and the organization’s mission. Core values lay the foundation for the broader company culture. With a widely known and deep-rooted set of values shared throughout your workforce, employees will feel connected and engaged to your mission regardless of their physical location.


2. Encourage Relationship Building


To create an inclusive and engaging work environment, it’s important to carve out time for team building. In a single office, this often takes the form of company social outings, but there are many creative ways to encourage peer relationships between remote workers. As Leuman shares, “we make it a point to set aside time within each standing meeting where non-work-related conversations can take place. This allows everyone to get to know each other on a deeper level than a project update or brainstorm would allow.”


3. Embrace Technology

Technology is the way of the future and HR should embrace it in order to extend company culture to even the remotest employees. The benefits of video conferencing technology in building these digital relationships are already widely known, and as the technology landscape continues to develop, we can expect to see new messaging, project management, and company social news feed tools to help unite widespread workforces. Don’t be afraid to try new things and utilize these tools to their full potential.


4. Foster Company Traditions

While core values are the underlying drivers of employee engagement, you can live out those values as a community by establishing company traditions. You might consider an annual digital ‘Secret Santa’ for the holidays or an online book club—any way to bring employees together outside of the confines of their day-to-day tasks.

“Fostering Remote Year traditions has been a great way to bring people from around the world together,” says Leuman. “We have monthly video meetings where every employee—more than 100 of us—get together to talk through company updates, fun happenings within the Remote Year community, and to give shout outs to employees who are rocking it in their respective positions.” Don’t underestimate the power of regularly uniting around a company tradition, as this can help reinforce each employee’s place within the company.


5. Meet in Person

Even with all of these advances in technology, it helps to to tie your digital relationship to a physical location. Depending on your company’s size and resources, this might mean flying new remote employees into HQ for onboarding, or simply encouraging managers to visit their employees within a year of their start date. There are budget-friendly ways to bring people together. Even if it’s just a brief coffee while you're on vacation, the remote employee will have a physical memory that roots them to the team.

Whether you’re just beginning to dabble in remote work or have fully embraced it, keep these tips in mind to ensure a smooth employee experience. Employees who feel integrated with their company culture will be much more likely to remain loyal and engaged regardless of their physical location. Don’t miss these key opportunities to give remote employees the full benefits of flexible work and a top-notch company culture.

Topics: Talent, Employee Engagement

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